#RethinkFashion
Bringing Nintendo magic: interactive sports for all.
Since the days of barrel-throwing monkeys (hello, Donkey Kong), Nintendo’s been the master of family-friendly fun. From Mario Kart battles to Zelda quests, they connect generations through play. And we’ve been right there with them, connecting the brand to fans, retailers, and influencers through unforgettable and unexpected experiences. Festivals, theme parks, shopping centers—you name it, we’ve brought Nintendo magic to life. In 2022, we toured with ‘Nintendo Switch Sports,’ letting fans swing, kick, and spike their way to victory. We did not throw barrels. That’s monkey business.
+15.000
visitors in 2 countries
90%
considered buying Nintendo games
"Teaming up with Nintendo Benelux has been a blast! Our Dutch and Belgian teams work like a well-oiled Koopa shell, creating engaging fan experiences across the coolest spots. We’re always where the fun’s at. Here’s to more game-changing escapades!"
Martin Smith
| Production Lead Netherlands
Catch
the action.
A decade of Nintendo magic
OVAL x Nintendo, a magnetic partnership
For a decade, we’ve been Nintendo’s biggest cheerleaders, linking them with fans, influencers, and retailers. From launching the Nintendo Switch to rolling out epic new games, we’ve crafted unforgettable experiences that bring Nintendo’s magic to life. We’re more than superfans, we truly believe Nintendo and OVAL are endgame.
